Lotly vs. RealPage for Mobile Home Parks

RealPage is a mature, enterprise-grade platform with deep apartment DNA — strong screening (LeasingDesk), YieldStar revenue management, the new OpenAI-powered Lumina AI agents, and accounting. But its data model, workflows, and pricing are tuned for large multifamily portfolios, not lot-level mobile home park operations. Lotly is purpose-built for parks: true lots, lot-vs-home rent, POH and infill, certified mail, and an MHP-native AI suite, priced per lot with vacant lots free.

Feature	Lotly	RealPage
Built specifically for mobile home parks	Yes — designed for parks from day one	No — apartment-DNA platform
Lot-level occupancy tracking	Native	Apartment unit model, not lots
Lot rent vs. home rent split	Native, billed separately	Not MHP-native
Park-owned home (POH) tracking	Native	Not MHP-native
Infill / home-sales pipeline	Native multi-stage pipeline (inquiry → closing)	No — leasing-focused, not home sales
Built-in tenant screening	Native: TransUnion credit + criminal + eviction/housing records	Yes — LeasingDesk (credit/criminal/eviction)
ACH-first rent collection	Default; sub-$1 per transaction	Online payments incl. ACH; fees often pushed to residents
Mobile-first tenant portal	Yes; sub-90-second pay flow	LOFT resident portal, apartment-tuned
One-click certified mail + state notices	Native (LetterStream) + state-specific templates	Not native; standardized forms only, no certified-mail send
Eviction case manager	Native, state-law-aware + AI-assisted	Screening data only; no case manager
Automated past-due outreach	AI-drafted, days-past-due ladder (email/portal/SMS)	Velocity collections/billing, not an MHP ladder
In-app AI suite	Native: AI assistant, maintenance agent, doc OCR, AI drafting	Lumina AI agents, apartment-tuned
Lease e-signature	Built-in, included	Yes — LeasingDesk eSignature
AI-assisted data onboarding	AI-mapped import from any PMS (CSV/Excel/ZIP)	Enterprise implementation, not AI-mapped
MHP-formatted owner statements	Native, no QuickBooks required	Multifamily accounting, not MHP format
Pricing model	Per-lot, vacant lots free, month-to-month (no annual lock-in)	Custom, quote-based enterprise + modules

What RealPage does well

RealPage is one of the most established enterprise platforms in rental housing, and at apartment scale it is genuinely powerful. Its LeasingDesk suite delivers mature, court-tested screening (credit, criminal, and eviction data) and legally binding eSignature, while YieldStar revenue management and the newer, OpenAI-powered Lumina AI agents automate leasing, residents, operations, facilities, and finance for portfolios that can run into the tens of thousands of units. For a large multifamily owner who needs centralized accounting, analytics, and automation across many properties, it's a serious, proven tool. But every layer of it — the unit-based data model, the leasing workflows, the pricing — is built for apartments, not parks.

Why Lotly wins for mobile home parks

Mobile home parks don't fit an apartment data model. You rent lots, not identical units; you often split lot rent from home rent; you track park-owned homes; and you sell and finance homes to fill vacant lots. RealPage was never designed for any of that, so park operators end up forcing a multifamily system to approximate work it wasn't built to do.

Lotly is purpose-built for parks from day one. The lot is the core object, lot rent and home rent are billed separately, POH inventory is first-class, and the workflows — from infill sales to delinquency to eviction — assume park operations, not apartment leasing.

A true lot-level model

Lots (not apartment units), separate lot vs. home rent, and native park-owned-home tracking — no workarounds.
Infill built in

A native multi-stage home-sales pipeline (inquiry → showing → application → financing → docs → closing) that apartment platforms simply don't have.
Certified mail + eviction the way parks need it

One-click certified mail via LetterStream with state-specific notice templates, plus a state-law-aware, AI-assisted Eviction Manager — versus RealPage's standardized forms with no native certified-mail send.
MHP-native AI and outreach

An in-app AI suite (assistant, maintenance agent, doc OCR, drafting) plus AI-drafted, escalating past-due outreach across email, portal, and SMS — purpose-built for park collections, not multifamily billing.

The bottom line

RealPage is custom, quote-based enterprise software priced for large apartment portfolios, with capability you activate (and pay for) module by module. Lotly is priced per lot, charges nothing for vacant lots, and stays month-to-month with no annual lock-in — so cost tracks actual occupied lots, not apartment-unit or square-foot counts.

MHP operators choose Lotly when they want a system that already speaks parks — lots, lot rent, POH, infill, certified mail, and MHP-formatted owner statements with no QuickBooks required — instead of bending an apartment-grade platform to fit.

Best for

RealPage: Large multifamily owners and enterprise apartment portfolios that need revenue management, integrated screening, and centralized operations at scale.

Lotly: Mobile-home-park-first operators who want lot-level workflows, certified mail, infill stage tracking, and per-lot vacant-free pricing without the apartment-DNA workarounds.

Pricing

RealPage: Custom, quote-based enterprise pricing (usage-based — published rates are per-square-foot for commercial and per-resident/per-module for add-ons) with à-la-carte modules; geared to operators running thousands of units rather than per-lot park economics.

Lotly: Per-lot pricing with vacant lots free. Month-to-month contract — no annual lock-in. See pricing →