Self-Management

When the park owner manages day-to-day operations directly, without a third-party firm.

Self-management is the arrangement where the park owner handles operations directly, either personally or through a small in-house team. Self-management saves the third-party management fee (typically 5 to 10 percent of revenue) and gives the owner full operational control, but requires the time, expertise, and infrastructure to run the park well. Most operators self-manage their first park as a learning lab, then evaluate third-party management for additional acquisitions based on geography, scale, and personal bandwidth.

Related Terms

On-Site Manager

A park employee who lives at the park and handles day-to-day operations and resident interactions.
Third-Party Management

Hiring an external company to manage day-to-day park operations, typically for 5–10% of revenue.

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